BUTT!TUDE.

“We’re here for your rear!” Move over face masks—now it’s all about that butt. BUTT!TUDE is an exciting new product category of sheet masks for your butt.

Mediam Rare had lots of fun working on this branding campaign for BUTT!TUDE. Mediam Rare worked with BUTT!TUDE from the pre-launch stage to help establish their branding, develop their brand voice and brand positioning. Mediam Rare also worked with BUTT!TUDE to cast a diverse group of women who embody their message of confidence and self-care. As a 6-month project, Mediam Rare supported BUTT!TUDE from pre-launch to launch on everything from branding to visuals to social media.

BRANDING | CREATIVE | ART DIRECTION | WEB | VIDEO & PHOTOGRAPHY | SOCIAL MEDIA | COPYWRITING